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Cormack Innovation Awards

Berry blast aims to promote healthy eating amongst kids by providing a fun enjoyable experience for children as they play with their favourite superheroes

It’s a perfect addition for the lunch box as the yogurt pack provides children with a healthy nutritional low gi snack which will help them stay focused throughout the day, especially in class. It is unique to the market as it comes with an over cap that is fitted onto the guala pack.

Current guala packs on the market have small lids and are hard to open especially when it’s still sealed with the tamper proof ring; this makes it difficult for children to have guala packs during school as it is too fidgety to open especially when dexterity in children’s hands are still growing. The Berry Blasts overcap allows for a larger surface area for the children’s hands to grip onto and gain leverage to open the lid which helps them gain confidence and self-reliance.

Once the Yogurt has been finished the overcap has an after use. It can be removed from the pack to be kept as a collectable. There are many different characters to engage the children both boys and girls to create a collection of their own to be collected, put on top of pencils and traded amongst friends.